Business Alumni

 

Zach Robbins
Zach Robbins ’11

 

Current residence

Charlottesville, VA

 

Family members

Wife, Kathleen Teague Robbins

 

Church

Trinity Presbyterian Church

 

What were you involved in on-campus while at Covenant?

JV soccer, president of debate society, creative editor of Tartan (yearbook), president of economics club, business club, student representative to athletics committee.

 

What has your career path looked like since leaving Covenant?

I took an internship the summer in between my junior and senior year as a product manager intern at an interactive ad agency, Viget, outside of Washington, D.C. managing SpeakerRate, focused on managing product development, community management, and business development. I then pitched and successfully extended my internship through my senior year while I finished up at Covenant. In May 2011, I took a full-time offer as a marketing strategist at Viget and moved to Falls Church, VA, after graduation. I’ve worn many hats since starting full time, including conducting data and analytics work for clients, continuing to manage SpeakerRate, new business development for Viget, and working on the creative side with photo and video production for internal purposes and for clients. Including my internship, I’ve been at Viget now for 4.5 years, and haven’t looked elsewhere for employment, as I love my job, the people I work with, and the impact I make. I have since moved to Charlottesville, VA, and still work remotely for Viget, and commute back to DC two or three times a month.

 

Current occupation

I’m now a digital strategist at Viget focusing on four areas: (1) strategic consulting for clients, helping them define business goal and objectives and how to practically achieve those through online mediums (campaigns, applications, advertising, products, messaging, etc.); (2) new business development—evaluating, selecting, nurturing, and winning inbound requests for work within our capabilities; (3) account management, focusing on developing and caring for existing client relationships and overseeing the success of projects; and (4) creative direction and production of photography and videos to support any existing project or client work. Past and current clients and accounts that I’ve worked on include ESPN, Dick’s Sporting Goods, PUMA, World Wildlife Fund, The Nature Conservancy, Duke University, Johns Hopkins University School of Advanced International Studies, Time Life, and Volunteers of America.

 

What is your favorite part of your job? What gets you excited to go to work every day?

Every day I’m facing new challenges with new clients, in new industries, and helping them solve real-world relatable problems. We work on consumer facing products and advertising that is easy and exciting to share with family and friends. It’s fun to talk about what I do. I get to try new stuff almost daily, and I have the full support of my bosses to experiment and grow. I’ve traveled the country for photo shoots with professional athletes. And I work with smart, motivated, passionate, and kind people that I love collaborating with.

 

How did Covenant prepare you as a person and how did it prepare you for your career?

Covenant taught me the importance of strong Christian community as a means of support. We can’t do life alone, on our own devices, only driving towards our own individual goals. The hall system and on-campus activities at Covenant were instrumental in developing strong bonds with different groups of friends, which I still maintain to this day. I also got a clear picture of what community should look like, and have tried to build on that as I enter a more young adult professional season of life. For my career, Covenant (and my economics and business majors) taught me that deadlines are real and should always be respected, how to extract meaningful conclusions from data, how to ask good questions, how to listen well, how to write creatively and concisely, how to be analytical, and how to integrate my faith with an otherwise seemingly secular industry (advertising).

 

Tell us a little more about your church

I love my church family at Trinity. I have a solid group of church friends through the Trinity Fellow Program (I did not participate, but many of my friends are former fellows) that I normally attend with. I have previously volunteered with one of the church’s ministries, Jobs for Life, helping underemployed or unemployed people find meaningful, fulfilling jobs, and giving them the tools and skills to succeed in those jobs. I currently volunteer on the leadership team for our young adults community ministry, The Well. We seek to provide connections through the church body for 20’s and 30’s through monthly gatherings focused on learning and growing by hearing from wiser and experienced elders with varying backgrounds and stories, along with the development of new and existing church relationships to build Christian community.

 

 


 

Meet More Business Alumni:

 

Jay Finlayson

“Principles of Finance. This class was taught by my favorite professor, Dr. Dodson, and in this class we began to learn about different things that are practical to running a business and that we alluded to freshman year. It was exciting to see how far we’ve come through just a few year’s classes, and also to think about how much more we still have to learn. Also, Dr. Dodson is the man.”
 -business major Jay Finlayson ’17

Two 2015 graduates talk about what it's like to study marketing at Covenant.
Dr. Quatro discusses business as part of God’s creation, and describes it as a means to meet daily needs and to practice Christ’s teaching to love God and neighbor.